Rice Business Wisdom marks 10 years of bringing faculty research to wider audience

Anniversary issue explores artificial intelligence and questions it raises for business, society

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Rice Business Wisdom, the online ideas magazine of Rice Business, is celebrating its 10th anniversary with a special issue devoted to artificial intelligence, continuing a decade-long mission to make faculty research accessible to readers beyond academia.

Since its launch in 2016, Rice Business Wisdom has published more than 500 articles translating rigorous scholarship into engaging stories. The publication connects executives, alumni, students, policymakers and curious readers with research that can inform their decisions and deepen their understanding of business.

“Faculty research can help people understand the forces shaping their organizations and their lives,” said Jeff Fleming, interim dean of Rice Business. “For 10 years, Rice Business Wisdom has helped bring that knowledge to a broader audience, preserving the complexity of the research while making its insights both accessible and useful.”

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Since its launch in 2016, Rice Business Wisdom has published more than 500 articles translating rigorous scholarship into engaging stories.

The anniversary issue examines a technology reshaping how people work, learn and make decisions. Featured stories explore how AI and machine learning influence household financial decisions, what drives data center location decisions across the United States and whether generative AI can help organizations sustain creativity over time.

The issue also reflects Rice University’s focus on responsible AI as a defining research priority. Rice Business faculty contribute an organizational, economic and human perspective to that work, examining how AI affects trust, judgment, creativity and accountability.

Rice Business Wisdom was founded on the conviction that the insights generated in academic journals should reach people who can put them to use. Its stories aim to make research accessible without oversimplifying findings or promising easy answers.

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The issue also reflects Rice University’s focus on responsible AI as a defining research priority. Rice Business faculty contribute an organizational, economic and human perspective to that work, examining how AI affects trust, judgment, creativity and accountability.

“From the beginning, I did not want Rice Business Wisdom to ‘water down’ research,” writes K. Ramesh, the Herbert S. Autry Professor of Accounting at Rice Business, who helped found the publication. “The goal was not to turn scholarship into slogans. It was to preserve the integrity of the work while making its central insight accessible. That required partnership: faculty willing to share their discoveries, writers able to translate academic language without losing nuance and a marketing and communications team committed to building something durable.”

That mission takes on added significance as information moves faster, often with less context, and public trust in universities and evidence-based institutions faces pressure. By explaining both research findings and their implications, the publication helps readers engage with consequential questions through evidence.

“As we look to the next decade, we want to continue to bring our faculty’s research not just to other researchers in academia but to the broader public who can put those research findings to use in their work and lives,” Fleming said. “AI is one example of why this work matters. As leaders, we need a clear understanding of its possibilities as well as its limitations and the responsibilities that come with using it.”

Explore all Rice Business Wisdom, including the AI issue, at business.rice.edu/wisdom.

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